Robinsons Supermarket (RSC) and DOST-FNRI partnership has been going strong for the past 10 years. The partnership aims to make it easier for Filipinos to make healthier choices.
On January 16, 2017, the DOST-FNRI and Robinsons Supermarket renewed its partnership in promoting health and wellness among Filipino consumers by signing a memorandum of understanding (MOU) at Robinsons Supermarket, Magnolia Branch.
Present during the MOA signing were Mr. Ardee C. Arieta, DMMFresh 1 of RSC, Mr. Jody S. Gadia, General Manager of RSC, Dr. Mario V. Capanzana, Director of DOST-FNRI, and Dr. Milflor S. Gonzales, Supervising SRS of DOST-FNRI.
To start the year, the DOST-FNRI and Robinsons Supermarket developed a “Healthier Days Planner”. The planner features the health and nutritional benefits of brown rice and brown rice recipes including one week cycle menu. The planner is useful in marking special dates and events, organizing meeting schedules and planning life’s important events all in one material.To encourage more consumers to add color to their diet, the Robinsons Supermarket launched the “Eat the Rainbow” promo from January 1-31, 2017. Promo features fruit and vegetables bundled and priced at Php99.00 only. Every day, a different bundle of fruit and vegetable is available. By buying three (3) bundled packs of fruits and vegetables every Rainbow Sunday, the consumer will get a collectible Pinggang Pinoy® Ecobag. The Pinggang Pinoy® is developed by DOST-FNRI. Pinggang Pinoy® Ecobag is to support Department of Science and Technology – Food and Research Institute’s (DOST-FNRI) Pinggang Pinoy® Campaign that encourages proper portioning of different food groups to guarantee a balanced and healthy diet for Filipinos.
“We are very happy to be working with Robinsons Supermarket with this promo. This will not only help promote healthy eating, but also make people realize that wellness is affordable and within their reach.”- said Dr. Mario V. Capanzana, Director of DOST-FNRI.
Likewise, healthy selections in affordable prices in a refreshingly clean and organized shopping destination through “Green Shelf Tag” is another on-going collaboration between DOST-FNRI and Robinsons Supermarket. Robinsons Supermarket guides its customers to food and grocery choices by using the 4-color tag system, with the green shelf tagged products. These products displayed at the Health and Wellness Section of the supermarket have been evaluated by the Food and Nutrition Research Institute, Department of Science and Technology (DOST-FNRI) based on product nutrition label. The product should pass at least three conditions (e.g. low energy, low fat, low saturated fat, sugar free, low sodium, low cholesterol, source of protein, and source of dietary fiber) based on the Codex Alimentarius to be included in the Healthy Section.
Start your wellness journey by eating healthy, varied and nutritious food.
